As click frauds are considered as one of the biggest threats to Pay per Click advertising model, you might think that advertising through PPC program such Google AdWords just a waste. Despite of the facts, PPC for some of people still one of the best way to drive the traffic and generate sales.
The writer of Cash from Your Camera Robert Hartness experienced that PPC advertising still efficient. Regardless the click frauds, choosing good PPC providers are a matter. In his experiment, his Google AdWords campaign drove fewer visitors than Kanoodle; however, Google AdWords resulted in better conversion rate.